Generally, all films and video games need to be classified in Australia before they are sold or advertised, unless they fall into one of the exemption categories.
If you are unsure if a film or video game is classified in Australia, or whether you have the correct information, you should search the National Classification Database (NCD) for the classification decision.
If you are unable to locate a title when searched for on the NCD website, it’s likely the film/game is unclassified. Before it can be sold or advertised, we must check whether the product is exempt from the usual classification requirements.
For further details on films and video games that are exempt under Section 6B of the Classification (Publications, Films and Computer Games) Act 1995, please see here.
If the content being sold is not exempt from the classification requirements, your product advertisement(s) must comply with the general rules as set out under Part 3 of the Classification (Publications, Films and Computer Games) (Markings and Consumer Advice) Determination 2014, available here.
• International markings are not sufficient; the film or video game must be classified in Australia.
• Markings must be placed as close as practicable to the lower left hand corner.
• Markings must use the correct symbols and colours as prescribed in the Determination.
• Markings must be prominent, readily identifiable and clearly legible.
• Markings must not be covered by other material.
• Markings must be easily distinguished from the background.
• Markings must be in the format and proportions shown in Schedule 1 of the Markings Determination.
When uploading product images of films and/or video games, we recommend you use pack shots if it already contains the Australian classification mark. If the pack shot of the product used is large enough so that the marking on the pack shot is not less than 4 mm in height, then the marking is sufficient.
The classification description applicable to the film or video game must also appear next to the image, within the product copy.
If you’re unable to use a pack shot or your pack contains an international mark, then a marking will need to be superimposed on the lower left corner of the lead image, using the classification mark generator tool available at www.classification.gov.au
Last updated August 2017 3